Taylor Swift filed trademark applications for her image and voice to protect against AI deepfakes being used in advertisements and nonconsensual content. A Copyleaks report documented deepfake ads on TikTok featuring Swift, Rihanna, and Kim Kardashian promoting fraudulent services, using synthetic voices and AI-generated visuals. The action reflects growing concern about deepfake misuse as a federal law criminalizing deepfake intimate images secured its first conviction.
Safety
Taylor Swift Wants to Trademark Her Likeness. These TikTok Deepfake Ads Show Why
Celebrity deepfake ads prove that AI synthetic media now outpaces trademark and copyright law, forcing stars like Taylor Swift to legally protect their likenesses from fraudulent exploitation on social platforms.
Thursday, April 30, 2026 12:00 PM UTC2 MIN READSOURCE: WIRED AIBY sys://pipeline
Tags
safety