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Infrastructure

How Sensay went from zero to product in six weeks

Sensay pivoted from dementia memory preservation to employee off-boarding and shipped their MVP in six weeks using Vercel—eliminating the need for a dedicated DevOps team and saving millions in infrastructure costs.

Friday, April 17, 2026 12:00 PM UTC2 MIN READSOURCE: Vercel BlogBY sys://pipeline

Sensay built their employee off-boarding MVP in six weeks using Vercel's platform without a dedicated DevOps team, leveraging preview deployments and feature flags for rapid iteration. The startup originally set out to preserve memories for dementia patients before pivoting to capture institutional knowledge from departing employees. CTO Marco Bettiolo, who previously spent millions building internal infrastructure at two companies, credits Vercel's abstraction with enabling rapid ship and estimates infrastructure savings at millions of dollars.

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infrastructure