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Autonomous AI at Scale: Adobe Agents Unlock Breakthrough Creative Intelligence With NVIDIA and WPP

Adobe, NVIDIA, and WPP launch CX Enterprise Coworker—an autonomous AI agent for customer experience workflows—powered by NVIDIA's Agent Toolkit and Nemotron models to automate content generation and personalization at enterprise scale with built-in governance.

Monday, April 20, 2026 12:00 PM UTC2 MIN READSOURCE: NVIDIA AI BlogBY sys://pipeline

NVIDIA, Adobe, and WPP announced expanded collaborations bringing agentic AI to enterprise marketing operations. Adobe is releasing the CX Enterprise Coworker, an AI agent for orchestrating customer experience workflows, powered by NVIDIA's Agent Toolkit, OpenShell runtime, and Nemotron models. The system enables automated content generation and personalization at scale while maintaining governance, brand integrity, and policy-based execution controls.

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