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Strategy

Are services the new software? This venture capitalist thinks the future is in selling AI-delivered outcomes, not AI-powered products

Sequoia Capital backs a contrarian thesis: the next $1 trillion company will deliver AI-powered services rather than software products, leveraging the fact that enterprises already spend $6 on services for every $1 on software.

Tuesday, April 21, 2026 12:00 PM UTC2 MIN READSOURCE: Fortune AIBY sys://pipeline

Sequoia Capital partner Julien Bek argues the next $1 trillion company will sell AI-delivered outcomes rather than software products, employing AI-native approaches to deliver services like legal work, customer service, and consulting. The thesis draws on examples like Robin AI, Legora, and Dwelly, and notes that enterprises spend six dollars on services for every dollar spent on software, suggesting enormous market potential for this business model.

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